A migration is a broad term for significant changes to a website’s CMS, content, design, or structure. While some of these changes may seem small, they can have an extreme impact on search rankings and ultimately traffic without the right plan in place. Download this SEO migration checklist to defend your site during this transition.

WHAT YOU’LL LEARN:

• Which activities should be high, medium, and low priority
• How to set benchmarks to measure performance against
• What to monitor during the course of a migration